Online Video

Embedded Video Support in iOS 11

Apple is expected to release iOS 11 early September, and this is a good time to share a few updates on iOS embedded video support. Essentially, iOS 11’s support for embedded video is unchanged from iOS 10.… Read On »

Contextual Email in the Customer Lifecycle: Part One

Contextual Email Marketing
There are five phases identified in the email lifecycle during a typical customer experience with a retailer – acquisition, conversion, growth, retention, and reactivation. During these phases, consumers receive emails that welcome them to a program, offer transactional confirmations, wish them a happy birthday, display rewards, up sell previous purchases, and attempt to win back lapsed members or disengaged email subscribers.… Read On »

Inbox Acceptance: Video in Email

video email marketing
For as long as email marketing has been alive, it has been taunted, mocked and labeled as dead. The arrivals of social platforms, cloud-based technologies, and other communication channels have all threatened to de-throne the inbox in an attempt to be more ‘relevant’ to the end user.… Read On »

Webinar: 2014 Video Commerce Report

2014 email marketing report
Video is no longer a “nice to have” on e-commerce websites. Because of its ability to engage shoppers and drive conversions and revenues, video is a necessary tool in any brand marketer’s arsenal.… Read On »

Webinar: Blinds.com Shares 4 Tips for Video Commerce Success

video email marketing with blinds.com
Liveclicker is hosting an exclusive 30 minute webinar on Wednesday, August 27th at 10:30 AM PST. The webinar, “Blinds.com Shares 4 Tips for Video Commerce Success,” will be presented by Blinds.com video producer, Robert Reed, and moderated by Liveclicker’s director of marketing, Jen Fahey.… Read On »

Liveclicker Takes ReelSEO’s Reel Summit by Storm this Week!

Video Commerce in Email
Team Liveclicker  is continuing  its trade show spree this week at ReelSEO’s Reel Summit in San Francisco, CA. Myself as well as Walt Mann, Liveclicker Co-Founder and CTO, will not only be exhibiting our VideoCommerce solution at the digital marketing event, but also participating in a video expert Q&A round table and a breakout session.… Read On »

Webinar: The Evolution of a Video Program

Liveclicker is hosting an exclusive webinar next Wednesday, July 23rd at 10:30AM PST. The webinar entitled “The Evolution of a Video Program,” will be presented by  Liveclicker’s resident eCommerce video expert, Kenna Hilburn, and Director of Marketing, Jen Fahey.… Read On »