Email Marketing

[EVENT] Visit with Liveclicker @ MarketingSherpa 2017!

Liveclicker - Email Marketing
Meet with members of the Liveclicker team during MarketingSherpa 2017 in Las Vegas, Nevada – April 10th – 13th! We will be sharing our contextual email success stories and examples during the show; if you would like to meet with us please drop us an email or give us a call (888) 727-8130 to schedule an appointment.… Read On »

[WEBINAR] Personalizing the Inbox with Targeted Video in Email

contextual email marketing with video
Join Liveclicker and WhatCounts for our latest webinar discussing the engaging power of video in email on April 11th, 1:30 PM EDT. During the webinar participants will get to see successful examples of video in email campaigns, hear how WhatCounts and Liveclicker apply video to help clients achieve results, and walk away with the actionable knowledge to create compelling video emails.… Read On »

[How to] Use Targeted Video with Contextual Email Marketing

targeted video in email marketing
Adding video to an email can be a game-changing event for marketers. While many email professionals shy away from the technical complications that video in email can bring to a marketing program, they lose sight of the messaging influence that video delivers to consumers.… Read On »

Contextual Email in the Customer Lifecycle: Part One

Contextual Email Marketing
There are five phases identified in the email lifecycle during a typical customer experience with a retailer – acquisition, conversion, growth, retention, and reactivation. During these phases, consumers receive emails that welcome them to a program, offer transactional confirmations, wish them a happy birthday, display rewards, up sell previous purchases, and attempt to win back lapsed members or disengaged email subscribers.… Read On »